http://www.sustainablebrands.com/news_and_views/waste_not/sustainable_brands/southwests_luv_seat_project_will_upcycle_43_acres_used_l


Southwest's 'LUV Seat' Project Will Upcycle 43 Acres of Used Leather, Create Jobs in Africa, US

On Tuesday, Southwest Airlines announced the launch of LUV Seat: Repurpose with Purpose, a global sustainability initiative to upcycle 43 acres of used leather seat coverings into new products that will benefit communities by providing employment, skills training, and donated products.